Very exciting PriceBeam webinar over on the PriceBeam website:
Pricing Power is key when it comes to assess how attractive a company investment is. If customers consider the product or service to be under-priced, then there is significant upside potential. If on the other hand customers consider the offerings to be over-priced, then the company is in trouble and either ripe for a turn-around or maybe not an attractive investment. With price research you will know and not have to guess.